Ritika is the Healthcare Practice Lead of Hill + Knowlton Strategies India, overseeing H+K’s business growth and thought leadership in the sector. She will be responsible for growing and consolidating business, positioning, enabling collaboration within and outside H+K and introducing new offerings and expertise. She will also provide strategic counsel and crisis management for clients across India.
With nearly 20 years of experience in the communications field, Ritika is an award-winning healthcare communication expert. She has led leadership and strategic roles in advocating issues around public health, policy through media and advocacy interventions. She has spearheaded integrated and creative communication campaigns that have shown business impact for many reputed pharmaceutical, healthcare, medical device companies and associations and several other public health initiatives.
Her expertise lie in media advocacy, stakeholder management, brand and therapy life cycle management, messaging workshops, crisis management and content creation for specialized sectors such as healthcare, CSR, social and development sector.
During her career, she has worked extensively with clients such as WHO, BMGF, GAVI Alliance, Russian Direct Investment Fund’s Sputnik V Covid 19 vaccine, Gilead, Novartis, Abbott, Varian, Sanofi Genzyme, Sanofi Pasteur, AdvaMed, US Chambers’ GIPC and PhRMA. Apart from India, Ritika has several years of experience in managing and providing strategic counsel for communication campaigns in APAC, LATAM and MENA region.
Ritika is passionate about public health and committed to help brands drive change that can help improve lives. She has led several award-winning campaigns and has been featured in Exchange4Media’s PR and Corp Comm 40 under 40 list 2020, Reputation Today’s 40 Under Forty class of 2018 and was honored with the coveted ‘Consultancy Professional – Healthcare & Pharma’ title at the Fulcrum Awards 2017.
Ritika is a dancer, fitness and yoga enthusiast, theatre and music lover. An avid traveler, she strongly believes that travel is a great teacher. On weekends, she enjoys cooking for friends and family.